Well it’s out! For a few months we have been sitting on the news that UKFast are officially the main sponsors of Sale Sharks Premier rugby club. So why a sport sponsorship deal? It was not an easy decision spending millions of pounds of a hard earned marketing budget in one go, with the recession still firmly gripping society however I felt it important to take the opportunity and be decisive. Its a 3 year deal and when an opportunity as large as this comes up, in my opinion you grab it with both hands. It is also important to look beyond the economic downturn. The credit crunch will not last forever and it is important to stand by what you believe in. For those fans who… Read the Rest »