<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Lawrence Jones &#187; moneysupermarket.com</title>
	<atom:link href="http://www.lawrencejones.eu/search-marketing/tag/moneysupermarketcom/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.lawrencejones.eu/search-marketing</link>
	<description>Success Online</description>
	<lastBuildDate>Sun, 05 Sep 2010 18:47:28 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.1</generator>
		<item>
		<title>&#8220;Wake&#8221; Up &amp; Start Dreaming</title>
		<link>http://www.lawrencejones.eu/search-marketing/2009/04/18/wake-up-start-dreaming/</link>
		<comments>http://www.lawrencejones.eu/search-marketing/2009/04/18/wake-up-start-dreaming/#comments</comments>
		<pubDate>Sat, 18 Apr 2009 16:39:22 +0000</pubDate>
		<dc:creator>Lawrence Jones</dc:creator>
				<category><![CDATA[Business advice]]></category>
		<category><![CDATA[Business motivation]]></category>
		<category><![CDATA[Entrepreneurs and Entrepreneurial Spirit]]></category>
		<category><![CDATA[Lawrence Jones]]></category>
		<category><![CDATA[People development]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[Bransons]]></category>
		<category><![CDATA[economic downturn]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[goal setting]]></category>
		<category><![CDATA[moneysupermarket.com]]></category>
		<category><![CDATA[motivation]]></category>
		<category><![CDATA[recession]]></category>
		<category><![CDATA[Richard Branson]]></category>
		<category><![CDATA[Virgin Galactic]]></category>
		<category><![CDATA[young entrepreneurs]]></category>

		<guid isPermaLink="false">http://www.lawrencejones.eu/search-marketing/?p=272</guid>
		<description><![CDATA[So here I am lying on my back looking at a blue sky, watching the clouds change shape. An airplane appears and disappears leaving nothing but a trace in it&#8217;s wake. And the question is &#8220;what do I do next?&#8221; Mid recession, with no clear understanding of how long is the tunnel or how dark [...]]]></description>
			<content:encoded><![CDATA[<p>So here I am lying on my back looking at a blue sky, watching the clouds change shape. An airplane appears and disappears leaving nothing but a trace in it&#8217;s wake. And the question is &#8220;what do I do next?&#8221;</p>
<p>Mid recession, with no clear understanding of how long is the tunnel or how dark it might get, I am drawn back to the hypnotic clouds.</p>
<p>There are some things in life you can&#8217;t predict or influence, &#8220;weather&#8221; you want to or not. But do these unpredictable elements stop you from going about your normal business or day to day lives. Of course not. Only in extreme cases, but even these are &#8220;blips&#8221; and they cannot halt progress.</p>
<p>I am reminded of Earl Nightingale and his anology of the ship. He describes the damage caused by a ship in a harbor cut loose without a captain, crew, charts or destination. He then describes the same vessel, but this time with a captain, a crew a destination and therefore a purpose. The vessel will reach it&#8217;s destination every time. It will seldom be on the exact course, the currents and wind will do their best to divert them. However their collective purpose is stronger than the outside elements.</p>
<p>Just like the plane overhead. It&#8217;s destination firmly programmed in to the captain&#8217;s head and the onboard computers. The elements are constantly changing, but the clear path is set.</p>
<p>I set a path a few years ago, and every day I tread closer towards my goal. Some days slower than others I might add, but I carry on unperturbed. One of my intentions was to continue learning in order to keep myself interested and able to manage our rapidly growing responsibilities. And even though I am forced to change my location as the rain starts to spit, my vision is not spoiled by the change of scenes.</p>
<p>Far from it in this case. One of my goals is to surround myself with successful people so I can learn from them. I think my wife took this too literally and booked us into a place called The Lodge. Sir Richard Branson&#8217;s private Ski Chalet in Verbier Switzerland.</p>
<p>Although Richard isn&#8217;t here this week it is a real eye opener to meet some of his team and to see how real everything he has created is. And to realise  just how achievable it is to set and follow similar goals.</p>
<p>So we take a couple of hours a day on the slopes carving our future strategies in our heads before cataloguing, discussing, arguing, debating our future in these sumptuous surroundings.</p>
<p>I realise  that not everyone can afford to take time out in such lavish style. However you do need to take time out! However you do it, it can be in a garden shed as long as you get uninterrupted time to yourself. The important thing is you have the time to reflect and think about where you have come from, what you have learned, and where you want to get to and what you might encounter on the journey ahead.</p>
<p>Planning and knowing your outcome in the reverse order are the two most important factors that separate the Bransons from the Brainless.</p>
<p>&#8220;So where do I go and how do I do it?&#8221;</p>
<p>Personally I always head for the mountains. At home in Wales, we have been lucky enough to find ourselves a house and lake in the Snowdonia National Park. It is a place where mobile phones aren&#8217;t banned, they simply wont work!</p>
<p>Before the Lakehouse , I&#8217;d put on a rucksack, pack it full of beer, squeeze in a tent and enough provisions and off I&#8217;d go. My first weekend away with Gail who is now my wife, was in a serious thunderstorm where we camped at the top lake on Snowdon.</p>
<p>It rained so hard that breakfast turned to soup and we had to pitch the tent on a steep slope to stop it from filling with water.</p>
<p>But I&#8217;d set myself a goal years earlier, I&#8217;d find the perfect partner when I was still poor and she would be resilient, determined and kind.</p>
<p>I got more than I bargained for. She indeed became my partner in every sense, wife and business. Yes she had all the traits, and my friends who know me would laugh saying, she needs to be resilient and determined to put up with me!</p>
<p>So what do I mean when I say I got more than I bargained for? Well, I&#8217;d set the goal to find Gail whilst I was still poor. A fundamental flaw in goal setting.</p>
<p>&#8220;You have to be careful what you wish for&#8221; my Gran always used to say. She must have been on a Tony Robbins course!</p>
<p>What I should have set was to simply find the perfect woman. As a result, I remained &#8220;poor&#8221; and unsuccessful until I met her.</p>
<p>This is not superstition. This is simple programming of your brain. Whatever you ask for you get, whatever you focus on you will feel. This is how seriously I take goal setting now.</p>
<p>To give you an example of a goal I set as a child, &#8220;one day I will have a house in the mountains by a lake.&#8221;  I also set a burning desire to have a home that was big enough for everyone in my family to enjoy.</p>
<p>Gail found the perfect place amazingly less than 2 miles from the summit of snowdon, with an estate that has a 250 acre lake and the properties combined are big enough to sleep 28 people.</p>
<p>Coincidence? No, I don&#8217;t think so. I remember not being able to afford the fee at the Snowdon car park, plus I have too many cases of other goals for this to be coincidence.</p>
<p>It is worth noting that every super successful entrepreneur that I know follows the same key principals. Be very descriptive about what it is you intend on achieving, be bold and don&#8217;t hold back.</p>
<p>So instead of trying to switch off from your business at the weekend, get in your car or on a plane. Get a note book and pen and take some time out to pat yourself on the back for all that you have achieved and focus on Stage II.</p>
<p>Your business journey consists of many rungs on a very tall ladder. You determine how high you go. You can get off at any time if you get vertigo like Nixon of MoneySuperMarket.com, or you can keep climbing new ladders. Or in Bransons case, when you run out of ladders to climb on this earth, go Galactic. All I can say in his wake, is &#8220;Go Branson!&#8221;</p>
<p>And to fellow aspiring entrepreneurs like myself, never stop learning, never stop pushing, and certainly never stop trying.</p>
<p>Nothing should distract you from the path you set and don&#8217;t be hypnotised by events surrounding the economy. Your purpose will outlive any economic downturn.</p>
<p>I blogged a few weeks back after Rob Williams from Dolphin Music  died on the mountains where we are now.It is humbling to be reminded that life is so short. So get up, stop procrastinating.</p>
<p>All you need is pen, paper and you have a purpose.</p>

<span class="slashdigglicious">
<a href="http://slashdot.org/bookmark.pl?url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F04%2F18%2Fwake-up-start-dreaming%2F&amp;title=%26%238220%3BWake%26%238221%3B+Up+%26%23038%3B+Start+Dreaming" title="Slashdot It!"><img src="http://slashdot.org/favicon.ico" height="16" width="16" alt="[Slashdot]" /></a>
<a href="http://digg.com/submit?phase=2&amp;url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F04%2F18%2Fwake-up-start-dreaming%2F&amp;title=%26%238220%3BWake%26%238221%3B+Up+%26%23038%3B+Start+Dreaming" title="Digg This Story"><img src="http://digg.com/favicon.ico" width="16" height="16" alt="[Digg]" /></a>
<a href="http://reddit.com/submit?url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F04%2F18%2Fwake-up-start-dreaming%2F&amp;title=%26%238220%3BWake%26%238221%3B+Up+%26%23038%3B+Start+Dreaming" title="Reddit"><img src="http://reddit.com/favicon.ico" width="16" height="16" alt="[Reddit]" /></a>
<a href="http://del.icio.us/post?url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F04%2F18%2Fwake-up-start-dreaming%2F&amp;title=%26%238220%3BWake%26%238221%3B+Up+%26%23038%3B+Start+Dreaming" title="Save to del.icio.us" onclick="window.open('http://del.icio.us/post?v=4&amp;noui&amp;jump=close&amp;url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F04%2F18%2Fwake-up-start-dreaming%2F&amp;title=%26%238220%3BWake%26%238221%3B+Up+%26%23038%3B+Start+Dreaming', 'delicious', 'toolbar=no,width=700,height=400'); return false;"><img src="http://images.del.icio.us/static/img/delicious.small.gif" width="16" height="16" alt="[del.icio.us]" /></a>
<a href="http://www.facebook.com/share.php?u=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F04%2F18%2Fwake-up-start-dreaming%2F" title="Share on Facebook"><img src="http://www.facebook.com/favicon.ico" width="16" height="16" alt="[Facebook]" /></a>
<a href="http://technorati.com/faves?add=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F04%2F18%2Fwake-up-start-dreaming%2F" title="Add to my Technorati Favorites"><img src="http://technorati.com/favicon.ico" width="16" height="16" alt="[Technorati]" /></a>
<a href="http://www.google.com/bookmarks/mark?op=edit&amp;output=popup&amp;bkmk=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F04%2F18%2Fwake-up-start-dreaming%2F&amp;title=%26%238220%3BWake%26%238221%3B+Up+%26%23038%3B+Start+Dreaming" title="Save to Google Bookmarks"><img src="http://www.google.com/favicon.ico" width="16" height="16" alt="[Google]" /></a>
<a href="http://www.stumbleupon.com/submit?url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F04%2F18%2Fwake-up-start-dreaming%2F&amp;title=%26%238220%3BWake%26%238221%3B+Up+%26%23038%3B+Start+Dreaming" title="Stumble it!"><img src="http://www.stumbleupon.com/favicon.ico" width="16" height="16" alt="[StumbleUpon]" /></a>
</span>]]></content:encoded>
			<wfw:commentRss>http://www.lawrencejones.eu/search-marketing/2009/04/18/wake-up-start-dreaming/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>A Tribute To Rob Williams Of Dolphin Music</title>
		<link>http://www.lawrencejones.eu/search-marketing/2009/03/06/a-tribute-to-rob-williams-of-dolphin-music/</link>
		<comments>http://www.lawrencejones.eu/search-marketing/2009/03/06/a-tribute-to-rob-williams-of-dolphin-music/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 05:01:34 +0000</pubDate>
		<dc:creator>Lawrence Jones</dc:creator>
				<category><![CDATA[Business motivation]]></category>
		<category><![CDATA[Entrepreneurs and Entrepreneurial Spirit]]></category>
		<category><![CDATA[Dolphin Music]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[moneysupermarket.com]]></category>
		<category><![CDATA[Rob Williams]]></category>

		<guid isPermaLink="false">http://www.lawrencejones.eu/search-marketing/?p=179</guid>
		<description><![CDATA[Yesterday I wrote a blog about people power which was really a tribute to the colleagues I work with at UKFast. I was drawn to remember the finals of the EY (Ernst and Young) Entrepreneur of the year awards last year 2008. I remember the process vividly as if it were yesterday. I remember going [...]]]></description>
			<content:encoded><![CDATA[<p>Yesterday I wrote a blog about people power which was really a tribute to the colleagues I work with at<strong> UKFast</strong>. I was drawn to remember the finals of the EY (Ernst and Young) Entrepreneur of the year awards last year 2008. I remember the process vividly as if it were yesterday. I remember going home from the finalist&#8217;s day a little shell shocked.</p>
<p>The two entrepreneurs who interviewed me had both received venture capital funding to help grow their business. For those who are not familiar with the process it is a little like putting your business on steroids. Although the short term gains are noticeable as the injection of cash excites the company members and gives the previous owners more muscle power, the injection of cash comes at a price. There is a new board that is assembled to help guide the rooky MD’s through this new unchartered territory, if there is any sign of someone being out of ones depth, they quickly step in to “help you protect your business.” As you now are a minority share holder or stake holder, you have to sit on the side lines. You will have read such headlines as &#8220;such and such stepped down from the board to go travelling&#8221; or &#8220;to realise their full potential in another area&#8221;, or &#8220;to follow a life long dream.&#8221; These are all polite ways for entrepreneurs to save face in the open market as their noses are publicly put out of joint.</p>
<p>I was very excited to learn that the two entrepreneurs who interviewed me were Dylan Thwaite of Latitude Search Marketing and <strong>Simon Nixon</strong> of <strong>MoneySuperMarket.com</strong></p>
<p>I was excited mainly as I viewed these chaps as bigger and better entrepreneurs than me.</p>
<p>I quickly learned during the interview process that I was not going to win! Both these two incredibly successful entrepreneurs failed to understand why I spent so much time growing people and why I put people so high up on my agenda when discussing my strategy for the future and competitive edge. In fact I probably attributed nearly every successful part of UKFast to the team in some way shape or form. It clearly irritated them which fascinated me. So I turned the question on them, keen to learn what they had done that was so amazing, they talked about corporate strategy and their own leadership skills. They view my lack of “exit strategy” as a weakness in my entrepreneurial gene makeup.</p>
<p>For a nano second I even dared to question my resolve and the way we run the business before openly breaking into a smile from one ear to the other. They were clearly not getting me and thinking &#8220;how has this Welsh country bumpkin managed to get this far? And what is he doing here?&#8221;</p>
<p>Behind my grin I was thinking &#8220;what an earth is the point, if you can&#8217;t share the journey with those around you who help get you there?&#8221;</p>
<p>They were both right of course. There were formidable entrepreneurs littered around the foyer as we socialised and told each other of our experiences.</p>
<p>It was in the foyer of EY in their Leeds office that 2 young men gravitated towards me. <strong>Jason Tavaria</strong> and<strong> Rob Williams</strong> of a business called <strong>Dolphin Music</strong>. The three of us probably looked a little uncomfortable amongst a room of massive personalities all of whom were trying to make an impression. Even Simon, the biggest of the entrepreneurs there showed his need to stand out in a crowd. Either that or he doesn’t read memos as he turned up in a casual outfit whilst everyone else was suited and booted regardless of their industry.</p>
<p>The 2 young men I met, like me, didn’t win the Entrepreneur of the Year award but in my opinion are true entrepreneurs in every sense. As long standing school friends, they travelled to Liverpool University together and it was there that they started <strong>Dolphin Music</strong>.</p>
<p>Without VC financial backing these boys built a business in the music equipment sector using the internet as their route to market and they literally revolutionised their very antiquated industry. 100 year plus businesses like Forsyths Brothers were just flattened in their wake.</p>
<p>They had had a similar day and I remember Rob saying he felt &#8220;a little violated&#8221; by the whole experience.</p>
<p>Ironically companies who win such awards usually have to sacrifice part of the entrepreneurship for the outside investment. Even the best entrepreneurs struggle to build businesses of these sizes without external help. For the privilege of attaining such an accolade I am sure they’d be the first to admit their management style and teams have to change.</p>
<p>I had just finished &#8220;people power&#8221; yesterday&#8217;s blog and I received an email from my Marketing Director Paul Harris. Paul used to work for Dolphin so he and I both have a great deal of respect for what these boys have achieved.</p>
<p>The email hit me quite hard, as I am sitting here in the solitary peace and quiet of the Maldives. The destination is deliberately chosen, as I was fortunate to survive a skiing accident 8 years ago in the French resort Alpe D’Huez. My wife and I always spend time as far away from snow as humanly possible at this time of year.</p>
<p><strong>Rob Williams</strong> one of the founder members of <strong>Dolphin Music</strong> had lost his life in a <a title="Article about skiing accident" href="http://www.telegraph.co.uk/scienceandtechnology/technology/twitter/4933281/British-entrepreneur-Rob-Williams-dies-on-skiing-holiday-in-tragedy-played-out-on-Twitter.html" target="_blank">tragic skiing accident in Verbier</a>. Skiing in a &#8220;white-out,&#8221; the rescue helicopters were powerless to help as they were unable to fly in such conditions. He died after it took seven hours to reach him, even though he had been located using twitter and his mobile phone with in minutes.</p>
<p>This is a tribute to Rob and his business partner who I am confident will take the business forward in his honour to new heights and ensure his work and memory lives on. He died like many entrepreneurs, pushing the boundaries. A trait that is an essential ingredient that helped him become a successful businessman.</p>
<p>I often worry that I trivialise my own accident when talking to people about my experience. It is a nervous protective cover that holds the most life changing momentous event from reducing a grown man to his knees and quite often to tears.</p>
<p>My heart goes out to Robs family and Jason at Dolphin and all their colleagues. It is said that entrepreneurs are a dying breed. It is therefore a doubly sad day to loose such <strong>a great guy and such a great entrepreneur</strong>.</p>

<span class="slashdigglicious">
<a href="http://slashdot.org/bookmark.pl?url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F03%2F06%2Fa-tribute-to-rob-williams-of-dolphin-music%2F&amp;title=A+Tribute+To+Rob+Williams+Of+Dolphin+Music" title="Slashdot It!"><img src="http://slashdot.org/favicon.ico" height="16" width="16" alt="[Slashdot]" /></a>
<a href="http://digg.com/submit?phase=2&amp;url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F03%2F06%2Fa-tribute-to-rob-williams-of-dolphin-music%2F&amp;title=A+Tribute+To+Rob+Williams+Of+Dolphin+Music" title="Digg This Story"><img src="http://digg.com/favicon.ico" width="16" height="16" alt="[Digg]" /></a>
<a href="http://reddit.com/submit?url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F03%2F06%2Fa-tribute-to-rob-williams-of-dolphin-music%2F&amp;title=A+Tribute+To+Rob+Williams+Of+Dolphin+Music" title="Reddit"><img src="http://reddit.com/favicon.ico" width="16" height="16" alt="[Reddit]" /></a>
<a href="http://del.icio.us/post?url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F03%2F06%2Fa-tribute-to-rob-williams-of-dolphin-music%2F&amp;title=A+Tribute+To+Rob+Williams+Of+Dolphin+Music" title="Save to del.icio.us" onclick="window.open('http://del.icio.us/post?v=4&amp;noui&amp;jump=close&amp;url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F03%2F06%2Fa-tribute-to-rob-williams-of-dolphin-music%2F&amp;title=A+Tribute+To+Rob+Williams+Of+Dolphin+Music', 'delicious', 'toolbar=no,width=700,height=400'); return false;"><img src="http://images.del.icio.us/static/img/delicious.small.gif" width="16" height="16" alt="[del.icio.us]" /></a>
<a href="http://www.facebook.com/share.php?u=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F03%2F06%2Fa-tribute-to-rob-williams-of-dolphin-music%2F" title="Share on Facebook"><img src="http://www.facebook.com/favicon.ico" width="16" height="16" alt="[Facebook]" /></a>
<a href="http://technorati.com/faves?add=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F03%2F06%2Fa-tribute-to-rob-williams-of-dolphin-music%2F" title="Add to my Technorati Favorites"><img src="http://technorati.com/favicon.ico" width="16" height="16" alt="[Technorati]" /></a>
<a href="http://www.google.com/bookmarks/mark?op=edit&amp;output=popup&amp;bkmk=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F03%2F06%2Fa-tribute-to-rob-williams-of-dolphin-music%2F&amp;title=A+Tribute+To+Rob+Williams+Of+Dolphin+Music" title="Save to Google Bookmarks"><img src="http://www.google.com/favicon.ico" width="16" height="16" alt="[Google]" /></a>
<a href="http://www.stumbleupon.com/submit?url=http%3A%2F%2Fwww.lawrencejones.eu%2Fsearch-marketing%2F2009%2F03%2F06%2Fa-tribute-to-rob-williams-of-dolphin-music%2F&amp;title=A+Tribute+To+Rob+Williams+Of+Dolphin+Music" title="Stumble it!"><img src="http://www.stumbleupon.com/favicon.ico" width="16" height="16" alt="[StumbleUpon]" /></a>
</span>]]></content:encoded>
			<wfw:commentRss>http://www.lawrencejones.eu/search-marketing/2009/03/06/a-tribute-to-rob-williams-of-dolphin-music/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
	</channel>
</rss>
