http://www.lawrencejones.eu/search-marketing/2010/06/14/an-inspirational-storey/ Success Online Mon, 30 Jan 2012 09:03:30 +0000 hourly 1 http://wordpress.org/?v=3.3 http://www.lawrencejones.eu/search-marketing/2010/06/14/an-inspirational-storey/comment-page-1/#comment-526 Paul Osborne Fri, 18 Jun 2010 11:35:39 +0000 http://www.lawrencejones.eu/search-marketing/?p=678#comment-526 Indeed! Taking part counts for nothing. The cyclists especially have benefited from Dave Brailsford with his ethos of 'compassionate ruthlessness' which is a winning mindset in itself..... The track team turnaround was phenomenal in just a few years - and relevantly, based around each rider being treated as a business, with their own support team, the end goal in mind and working back from that over 4 years of each Olympic cycle. Also I believe he is the only man in history to actually give back allocated athlete places to BOA, with the view of ‘Can we win a medal? If not – why waste resource and effort?' And my favourite quote '‘Aggregation of marginal gains is the difference between gold and silver, winning and loosing’ Awesome. I sincerely hope he writes a book, and soon..... Indeed! Taking part counts for nothing. The cyclists especially have benefited from Dave Brailsford with his ethos of ‘compassionate ruthlessness’ which is a winning mindset in itself…..
The track team turnaround was phenomenal in just a few years – and relevantly, based around each rider being treated as a business, with their own support team, the end goal in mind and working back from that over 4 years of each Olympic cycle.
Also I believe he is the only man in history to actually give back allocated athlete places to BOA, with the view of ‘Can we win a medal? If not – why waste resource and effort?’
And my favourite quote ‘‘Aggregation of marginal gains is the difference between gold and silver, winning and loosing’
Awesome.
I sincerely hope he writes a book, and soon…..

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